Bulbshare Social Media and Content Manager

Remote, based in the UK

About the company:

We’re on a mission to solve the world's biggest social and commercial challenges through the power of customer collaboration. Our leading-edge technology and world-class teams help some of the most iconic brands in the world (LEGO, Nestlé, L’Oréal, Samsung) by creating unique online communities that collaborate and provide real-time insights, ideas and content. These customer-led insights fuel new ideas for products, marketing campaigns, content creation and much, much more. As Bulbshare rapidly accelerates its growth, we are looking for an exceptional Social Media and Content Manager to join our team and contribute to our mission.

Your role:

As Bulbshare’s Social Media and Content Manager you will support all content and marketing output with a focus on brand awareness, lead-gen, content distribution and user engagement. This will include everything from blog, report and webinar content to direct-mail marketing comms and in-app engagement. You will also lead on all social media content.

Key responsibilities:

As Social Media and Content Manager, your key responsibilities will include:

Driving growth and engagement through compelling social media content and strategy:

You will enhance the brand and build strong online communities through our various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, Snapchat, Quora and Reddit.

Develop social media campaigns that help to achieve set marketing goals and KPIs
Designing and implementing the organic social media strategy and content calendar to align with business goals with a tailored approach for each platform
Generate, edit, publish and share engaging content daily
Measure the success and impact of the organic growth and performance of all profiles based on key metrics
Assist with the performance marketing side of the business (ad campaigns on different platforms)
Monitor audience responses/comments/DMs on the platforms while working closely with the Customer Service Team
Monitor the competition and its social media assets to ensure competitive growth
Perform research on current benchmark trends and audience preferences across various social media platforms
Identify opportunities to streamline, repurpose and interconnect existing content to maximize visibility, growth and engagement on social media.

Maximizing distribution:

You’ll come armed with the ideas, experience, knowledge and skills to supercharge our content distribution – ensuring we maximize eyeballs across all our content, from report downloads to webinar sign-ups to qualified sales leads via lead-gen social media ads. You’ll be laser focused on radically increasing our newsletter sign-ups, web sessions and interactions across all other touchpoints, managing a marketing budget in a cost-effective, efficient way, and using all the digital platforms at your disposal.

Lead-gen marketing content:

You will be responsible for creating external marketing content that will be used to engage both our existing and prospective clients. This will take the form of blog, video and report content.

Regular marketing comms:

You will assist in the creation, delivery and management of marketing comms such as newsletters, webinar mail-outs and other Bulbshare news and updates, using internal marketing systems such as HubSpot and MailChimp.

Design expertise:

You will coordinate with the Content team to design and produce visual and video content for different platforms and channels. Skilled at, and with experience in, using Canva, CapCut, or Adobe Creative Suite (mainly Photoshop and Premiere Pro), you’re confident in creating engaging and high-quality design collateral.

What we are looking for:

Qualifications and technical skills required

Educated to degree level or equivalent, Bachelor’s Degree in Marketing, Communications or related field
Knowledge and experience of digital marketing, content marketing and distribution
Knowledge and experience of social media advertising
Demonstrable hands on experience in content management
Excellent copywriting skills
Good understanding of social media KPIs, trends and content
Ability to develop the right voice for each social media platform

Competencies required

Excellent communication skills and command of English, both written and spoken
Ability to plan ahead, multitask and drive solutions around related aspects of your role
Excellent analytical problem solving skills
Genuine curiosity and energy in your chosen field, we value self motivated individuals
Commercially focused
Ability to build relationships across departments, suppliers and clients

What’s in it for you:

Be a part of an extremely fast growing technology scaleup transforming the way brands and organisations collaborate with their audience

Values driven culture where we connect, collaborate & co-create
38 days holiday including statutory bank holidays
Company sick pay
Health cash plan provided by Health Shield in the UK
Health insurance provided in the USA
Enhanced family statutory pay
Company pension in the UK
Remote working
Flexible hours to bring out the best in your performance
Supported learning & development with 6 monthly reviews
Quarterly fun days
Dress for your diary & own your unique style
Tech provided
Surprise gifts

You’ll also enjoy…

Flexible location – work remotely or from our offices in London Bridge and Cape Town
30 days holiday excluding bank holidays and Christmas
Potential for flexible hours
Health Cash Plan
Pension
Training allowance for personal and professional development
Other company perks include team socials, regular team events

Contact:

To apply, please send your CV and cover letter to [email protected] with the subject 'Social Media and Content Manager Application'.