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Insight on tap: The consumer behaviours making a splash in the alcoholic beverage industry

What draws consumers to a particular alcohol brand? How do customers discover new drinks? What do shoppers want from your brand? Join us as we serve up the newest tipsy trends and motivations behind alcoholic beverage consumption.

The marketing manager’s outdoor sports report

Outdoor sports, internal wellbeing: How the UK, US, and French post-Covid consumer is embracing recreation in nature.

The insight manager’s outdoor sports report

Outdoor sports, internal wellbeing: How the UK, US, and French post-Covid consumer is embracing recreation in nature.

Engage or die! - the Gen Z fan challenge that every football club needs to solve, fast!

Discover the three essential ingredients to meet the needs of the next generation of football fan.

Generative AI and its impact on the market research industry

Generative AI. It’s all anyone is talking about. But the conversation around its implications for market research is only just beginning. Join Bulbshare’s research and tech team, Premier Food’s Sibulele Mjali, and Smarter.ai’s Lilly Garrett as we discuss what generative AI will mean for customer insights.

New year, new consumer behaviours: How customers are shopping, travelling, eating, and scrolling in times of record inflation

From the resurgence of in-person shopping to post-covid wanderlust, take a comprehensive look at UK, US, and French consumer behaviours for the year ahead.

The insight manager’s future food and drink report

Shopping. Socialising. Eating. Drinking. From nootropic drinks to fishless fillets, here are the trends that will define 2023 consumption.

The marketing manager’s future food and drink report

Shopping. Socialsing. Eating. Drinking. From TikTok becoming the new Michelin guide to the cost of living reshaping marketing, these are the trends that will dominate 2023 consumption.

The future food forecast: How consumers are eating, drinking, and shopping for food amidst a cost of living crisis

Eating. Drinking. Socialising. Shopping. Living. Take a holistic look at how macro trends will impact the consumption of food and drink in 2023.

The 2023 consumer behaviour trend report: Key trends you need to know for the next 12 months and beyond

We’re living in wildly unpredictable times. But trying to predict what is coming next is crucial. With a crisis at every corner, brands and consumers alike are trying to keep aloft of changing trends and grapple with whatever blow will follow next.